New-Age MBA Specializations designed for Dynamic Business Environment

Break the cliché and add an exclusive touch to your MBA degree. Bring new heights in your career by pursuing an MBA degree with unconventional specializations that unlock the doors of opportunities. Choosing the right specialization at the right time is of great significance. Gone is the time of traditional MBA specializations such as finance, HR, marketing and operations. Get a competitive edge over others through new-age MBA specializations significantly outlined to sustain the current business environment.

Catalogue of Unconventional MBA Specializations

Let’s discourse about modern MBA specializations that are pretty apt for the real business world –

MBA in Data Analytics

Data analytics can be defined as solving business problems with the help of data in the format of images, audio, text and video. An MBA in Data Analytics is a two-year degree program that deals with multiple techniques of unstructured, semi-structured or fully structured data conversion into meaningful information. Such data is used in any business decision-making, planning and strategy design.

MBA in Data Analytics curriculum

Includes Big Data, Python, Predictive Analytics, Marketing Analytics, Cloud Computing, Information Security in Business and so on. The career prospects could be Data Scientist, Data Analyst, Data Deployment Strategist, Business Analyst, Data Developer, Data Architect etc. The degree holders enjoy an average salary slab between 5 LPA to 40 LPA, depending upon the college and country.

MBA in Digital Marketing

As we are surrounded by digital media all around, there is no scope for traditional ways of marketing. From the business stalwarts like Samsung and Puma to small retail stores, all have shifted their stores to digital platforms. With this, the value of digital marketing experts has reached a new edge. An MBA in Digital Marketing includes multiple areas of content marketing, email marketing, social media marketing and much more. The students will be trained in enhancing their marketing skills through digitalized channels. They can be suitable for both sales and marketing roles at B2B and B2C organizations.

MBA in Financial Markets & Banking

MBA in Financial Markets and Banking is a two-year post-graduation course planned to meet the increasing demand for professionals in Financial Markets and Banking industry. The major objective of the course is to develop an understanding of Banking concepts and Financial Market principles required for decision-making at the managerial level. The financial market with banking is an effectual combination that leads businesses through multiple roles like an Investment banker, Venture Capital Analyst, Financial Analyst, Portfolio Manager, Budget Analyst, Risk Analyst, Fund Manager, Bank Manager and much more.

MBA in Construction Management

Construction management is a broader platform that has a meaning beyond real estate and infrastructure. It also contains insights into business management and financial aspects. The fact why this specialization has a burgeoning demand in the industry is that it has involvement in planning and marketing along with construction. An MBA in Construction management is an amalgamation of theory and practical knowledge that provides brilliant career opportunities to students. The program allows the candidates to feel the heat of the real construction world through a practical approach. The course contains the subjects like –

  1. Construction Planning and Scheduling
  2. Financial management
  3. Construction Estimation
  4. Legal aspects in construction
  5. Marketing management

MBA in Supply Chain Management

Have you ever imagined the efforts behind the journey a packet of wafers travel from the manufacturing unit to your hand? If you find it fascinating, dip into the specialization of supply chain management that is concerned with the procurement of raw material, logistics and manufacturing. The people involved in the process are supply chain managers. Supply chain management is a multifaceted arena of any business that contains the below-given steps in its procedure –

  1. Proper planning that gives rise to a project
  2. Procurement of raw materials through logistical support
  3. Manufacturing
  4. Distribution of the products
  5. Cost and risk management at each level

The career opportunities are abundant, including Strategic Sourcing Manager, Supply Chain Performance Analyst, Operations Excellence Manager, Business Operations Manager, Global Sourcing Manager, VP of Supply Chain Operations, Logistics and Transportation Analyst and so on. An average starting salary of an MBA holder in supply chain management is 7 LPA. To fit into the changing modern business world, aspirants must land in the best universities to pursue MBAs in the aforementioned specializations. For instance, GLA University offers an excellent range of MBA specializations covering unconventional ones.

Its management department is headed by esteemed and prominent professors carrying a good track record of delivering trained professionals to the business industry. The university has partnered with IBM to make placements a cakewalk for MBA applicants.

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